With our ingredient-focused products, The Ordinary can help you build a skincare regimen customized to your specific needs. Whether you’re looking to target fine lines and wrinkles, searching for solutions for congested skin, or just an everyday simp...
E.L.F is for every eye, lip and face Your originality is our inspiration. From full-on maximalists to fresh-faced minimalists, we have a product for everyone—and every look in between. Look good and feel good—all our formulas are 100% vegan, no animal testing and made without the nasty bad-for-you stuff. Totally guilt-free.
Our products adhere to strict quality and ingredient standards so they’re clean, safe, and efficacious for you. We are proud to be Leaping Bunny Certified and a member of 1% For The Planet. We strive for progress, not perfection, and are committed to...
A breakthrough innovation in skincare, probiotic extracts are a powerful ingredient that help soothe, hydrate and nourish skin to improve its balance and calm the look of irritation. That’s why 100% of TULA skincare products are powered by probiotic ...& superfoods.
Begin with a reliable primer, the unsung hero that sets the stage for flawless makeup application. Following this, opt for a high-quality foundation that provides a smooth canvas for the rest of your look. Concealers are essential for effortlessly co...